{"id":61123,"date":"2023-12-04T13:05:58","date_gmt":"2023-12-04T07:35:58","guid":{"rendered":"https:\/\/www.seminarsonly.com\/news\/?p=61123"},"modified":"2023-12-04T13:05:58","modified_gmt":"2023-12-04T07:35:58","slug":"premom-app-not-working-what-happened-to-the-premom-app","status":"publish","type":"post","link":"https:\/\/seminarsonly.com\/news\/premom-app-not-working-what-happened-to-the-premom-app\/","title":{"rendered":"Premom App Not Working : What happened to the Premom app?"},"content":{"rendered":"

Premom App Not Working : What happened to the Premom app?<\/span><\/h1>\n

The reason why the Premom App is not working is that Premom failed to fully disclose its data sharing practices, and also violated direct promises to users, the FTC says.<\/strong><\/em><\/p>\n

The Premom app, which is free to download and used by hundreds of thousands of people, helps users track ovulation, periods, and other health information, and also sells ovulation test kits. The app encourages users to provide information about their menstrual cycles, fertility, and pregnancy as well as to import their data from other apps such as Apple Health.<\/p>\n

As part of a\u00a0<\/b>proposed order<\/a>\u00a0<\/b>filed by the Department of Justice on behalf of the FTC, Illinois-based Easy Healthcare Corporation, which operates the Premom app, would be barred from sharing users\u2019 personal health data with third parties for advertising, required to obtain users\u2019 consent before sharing health data for any other purpose, and must tell consumers how their personal data will be used. The proposed order must be approved by the federal court to go into effect.<\/p>\n

What happened to the Premom app?<\/span><\/h2>\n

In a\u00a0complaint<\/a>\u00a0also filed by the Department of Justice, the FTC says that Easy Healthcare repeatedly and deceptively promised users in its privacy policies that it would not share their health information with third parties without users\u2019 consent and that any data it did collect was non-identifiable and only used for its own analytics or advertising. Easy Healthcare failed to take reasonable measures to address the privacy and data security risks created by its use of third-party automated tracking tools known as software development kits (SDKs) and shared health information for advertising purposes without obtaining consumers\u2019 affirmative express consent, according to the FTC.<\/p>\n

Premom failed to fully disclose its data sharing practices, and also violated direct promises to users, the FTC says. The data it shared with third parties revealed highly sensitive and private details about Premom\u2019s users and led to the unauthorized disclosure of facts about an individual user\u2019s sexual and reproductive health, parental and pregnancy status, as well as other information about physical health conditions and status.<\/p>\n

The FTC says Premom deceived users by disclosing such sensitive and identifiable health information to marketing firm AppsFlyer and Google through the integration of each company\u2019s SDK. An SDK tracks a user\u2019s interactions with an app and other identifiable information and shares that data with third parties.<\/p>\n

Premom\u2019s failure to notify users about the company\u2019s unauthorized disclosure of their unsecured individually identifiable health information to third parties violated the FTC\u2019s Health Breach Notification Rule, according to the complaint. The\u00a0rule requires<\/a>\u00a0a vendor of personal health records to notify users, the FTC, and in some cases the media, when there has been an unauthorized acquisition of unsecured individually identifiable health information.<\/p>\n

\"Premom<\/a><\/p>\n

The FTC also says Premom integrated SDKs from other third parties into the Premom app including from app analytics provider Umeng and analytics provider Jiguang and shared sensitive user data. This included Premom users\u2019 social media account information and precise geolocation information, as well as data about their mobile devices and Wi-Fi network identifiers, which cannot be changed without buying a new device. These non-resettable identifiers can be used to identify individuals, according to the complaint.<\/p>\n

In addition to sharing data without user consent, Premom failed to encrypt adequately the data it shared with third parties, including those in China, subjecting this data to potential interception or seizure, and did not limit how third parties could use the data, according to the complaint.<\/p>\n

As part of the proposed order, Easy Healthcare will pay a $100,000 civil penalty for violating the Health Breach Notification Rule and will also be:<\/p>\n